聲動山城,因你精彩——留學(xué)生文旅內(nèi)容偏好調(diào)研
親愛的朋友:
您好!我們正在打造「在聲音里收藏城市」項(xiàng)目,旨在通過短視頻內(nèi)容促進(jìn)跨文化理解與交流。作為具有多元文化背景的參與者,您的見解對本研究具有重要價(jià)值。
本問卷預(yù)計(jì)耗時(shí)2分鐘,您的回答將完全匿名,所有數(shù)據(jù)僅用于優(yōu)化內(nèi)容創(chuàng)作。 感謝您的參與!
1. 您的性別是?
What's your gender?
男(Male)
女(Female)
2. 您的年齡是?
What is your age?
18歲以下(Under18)
18-24歲(18-24years old)
25-30歲(25-30years old)
31-40歲(31-40years old)
40歲以上(Over 40)
3. 您的國籍是?
What is your nationality?
4. 您目前在中國哪座城市生活?
Which city in China are you currently living in?
5. 您平時(shí)看短視頻的活躍時(shí)間段是?
What is your active time period for watching short videos?
6:00-10:00
11:00-14:00
17:00-20:00
21:00-24:00
其它(Other)
6. 您對中國哪些旅游話題最感興趣?
Which tourism topics in China are you most interested in?
自然景觀(Natural landscape)
歷史文化遺產(chǎn)(Historical and cultural heritage)
現(xiàn)代都市生活(Modern urban life)
本地美食與市集(Local cuisine and markets)
小眾體驗(yàn)(Niche experience)
其它(Other)
7. 您希望賬號以哪種形式呈現(xiàn)內(nèi)容?
What form of content would you like your account to present?
三分鐘以內(nèi)的短視頻(Short videos within three minutes)
三分鐘以上的長視頻(Long videos of three minutes or more)
音頻(Audio)
圖文(Image text)
直播互動(Live interaction)
8. 您最常使用的新媒體平臺是?
What is your most commonly used new media platform?
抖音(Tiktok)
小紅書(REDnote)
微信視頻號(Weixin Channels)
Facebook
You Tube
其它(Other)
9. 您會因?yàn)槭裁礂l件關(guān)注一個(gè)文旅類賬號?
Under what conditions would you follow a cultural and tourism account?
內(nèi)容有趣有創(chuàng)意(Interesting and creative content)
信息實(shí)用(Practical Information)
畫面/音效精美(Exquisite graphics/sound effects)
有互動活動(Interactive activity)
朋友推薦(Friend's recommendation)
10. 您通常會因?yàn)槭裁丛螯c(diǎn)贊/評論?
What are the reasons why you usually like/comment?
內(nèi)容引發(fā)情感共鳴(Content triggers emotional resonance)
實(shí)用信息(Practical Information)
幽默或創(chuàng)意表達(dá)(Humorous or creative expression)
支持創(chuàng)作者(Support creators)
其它(Other)
11. 您取關(guān)一個(gè)賬號的主要原因是什么?
What is the main reason for you to close an account?
內(nèi)容質(zhì)量下降(Decreased content quality)
廣告過多(Too many advertisements)
更新頻率太低(The update frequency is too low)
不符合個(gè)人興趣(Not in line with personal interests)
其它(Other)
12. 您每月用于旅行/娛樂的預(yù)算大約是?
What is your monthly budget for
travel/entertainment?
500元以下(Below 500 yuan)
500-1000元(500-1000 yuan)
1000-2000元(1000-2000yuan)
2000元以上(Over 2000 yuan)
13. 您是否愿意為優(yōu)質(zhì)文旅內(nèi)容付費(fèi)?
Are you willing to pay for high-quality cultural and tourism content?
是(Yes)
否(No)
14. 您還希望賬號提供哪些額外服務(wù)?
What additional services would you like your account to provide?
線下活動(Offline event)
多語言電子導(dǎo)覽(Multi language electronic tour)
留學(xué)生社群交流(International Student Community Exchange)
其它(Other)
15. 感謝您的參與!如有其他建議,歡迎留言:
Thank you for your participation! If you have any other suggestions, please feel free to leave a message:
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